ARAGAWA/
WE CRAFT BESPOKE DETAILS

Creating a brand identity with supreme accuracy

Developing a story that has an honest and authentic heart with a laser-like focus on premium beef.

Telling the story of the provenance, ingredients and processes with detailed attention to the crafts behind it. Bringing the Japanese heritage in the materiality and creating brand elements that communicate the rich history of the restaurant that first opened in 1967 in Japan.

SCOPE OF WORK: BRANDING
LOCATION: LONDON
YEAR: 2023